PURA D'OR Organic Avocado Oil works wonders on your hair, scalp, skin, and body. Its potassium and magnesium keep your hair smooth and shiny. It contains biotin, which helps with shine and volume. Avocado Oil is rich in oleic acid and monounsaturated fats, which are able to penetrate the hair shaft to moisturize your hair. Avocado Oil promotes vibrant, dewy skin. It is rich in nourishing fatty acids which improve your skin's elasticity. Its Vitamin C and Vitamin E enhance collagen production. Its carotenoids help protect against environmental stressors. Avocado is also an excellent, rejuvenating massage oil.