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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
  • The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
  • The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

Product details

  • Publisher ‏ : ‎ Kogan Page; 2nd edition (September 25, 2012)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 408 pages
  • ISBN-10 ‏ : ‎ 0749464917
  • ISBN-13 ‏ : ‎ 978-0749464912
  • Item Weight ‏ : ‎ 1.69 pounds
  • Dimensions ‏ : ‎ 6.54 x 1.06 x 9.49 inches
  • Best Sellers Rank: #56,884 in Books (See Top 100 in Books)
    • #10 in Product Management
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  • Customer Reviews:
    4.5 4.5 out of 5 stars 327 ratings

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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

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